Skills

PUBLIC RELATIONS
-Secured coverage from EARMILK, The Honey Pop, Ones To Watch, and other national music publications while interning with TREND PR, supporting artist visibility and campaign goals
-Versatile writer who can produce clear, compelling press releases, media alerts, and pitches with less than 24 hours notice
-Skilled in identifying newsworthy angles, drafting concise pitches, and building relationships with editors and writers across music, culture, and entertainment

BRAND MANAGEMENT
-Can reliably generate social media scripts for TikTok, YouTube Shorts, and Instagram Reels that match platform style and audience behavior
-Strong understanding of algorithm mechanics on TikTok, YouTube, and Instagram, with the ability to tailor content for reach and engagement
-Highly skilled at maintaining consistent brand identity across visual, written, and audio assets

DIGITAL MARKETING
-Strong understanding of Meta Ads Manager, including campaign setup, audience targeting, budgeting, and performance optimization
-Affiliate manager who collaborates regularly with marketing partners to share insights, refine strategy, and improve conversion outcomes
-Experience in digital music marketing, including audience development, release rollouts, and data-driven campaign planning across streaming and social platforms